Whatever Happened to Market Building?

I know it looks like I've gone “all NAFCA, all the time”. It's true, I've been spending a lot of time and effort on promoting NAFCA and the events they sponsor. If you have read some of my other posts, you will know that there is a consistent theme throughout. Our goal at Modern Fence Technologies is to build strong fence contractors and a strong fence industry. We do it by providing the best products at the best prices available, and by educating both consumers and fence professionals about the sound principles necessary to a strong economy.

In one sense, NAFCA is a tool we are using to build the fence industry. The members of NAFCA are dedicated to the task of improving the entire fence industry by holding themselves and others accountable to a code of ethics that puts the customer and honest business practices before short term gain. These are values that Modern Fence Technologies supports.

In coming articles we will examine the “Customer Bill of Rights” , “Contractor Code of Ethics”, and the “Vendor Code of Ethics” published by and subscribed to by NAFCA members and look at how these principles highlight the ideals that build business rather than destroy markets.